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The public service announcement must incorporate use of voice, music, video, graphics, and/or sound effects combined to form an announcement used to provide public service to the campus community and/or the area which the media outlet serves. The public service announcement should be original written content, localized to the community the student media outlet serves and not be entirely national in scope. The entry must be 90 seconds or less, but should run in :15, :30, :60, or :90 standard lengths. The subject content cannot be the media outlet or college/university itself.

Judges will consider content, talent/delivery, writing, sound recording, camera shots, graphics, editing, and use of audio and video.